Playbooks for agency websites
Playbooks for insurance agencies: quote request forms, response time, line and town pages, and the systems behind them. General information, never coverage advice.
- How an independent insurance agency website turns quote requests into bound policiesRead
Agencies bind more policies when each line of business has its own short quote form, a person replies the same day, and every line has a page that answers the buyer.
By Owen Castille. 16 min read.