Insurance agency websites from $127 a month, live in 7 days

Every plan carries the whole site, a quote request form per line, the CRM or AMS integration, hosting, weekly updates and researched articles. The $697 build fee is invoiced only after launch.

What the plan replaces

Five things agency owners tell us about the site they have now.

  1. 01

    The current site does not start quotes.

    It shows a phone number and an "email us" button. A prospect ready to shop at nine at night has nowhere to leave the details a producer needs, so they leave them with a comparison site instead.

  2. 02

    The developer who built it has moved on.

    A change of hours, a new producer, a carrier appointment: each one is an email that goes nowhere, so the site slowly becomes wrong about the agency.

  3. 03

    It has one "Products" page for a dozen lines.

    There is no page for homeowners in your town or workers comp for the trades you write, so there is nothing for a search engine to rank and the directories win the search.

  4. 04

    Requests come in as emails nobody logs.

    A form that emails the office means re-keying into the AMS, or not re-keying at all. Follow-up depends on who checks the inbox and when.

  5. 05

    Hosting, plugins and SSL come on three invoices.

    And one of them lapses every year or so. Meanwhile the page builder that made the site easy to start makes it slow to open on a phone.

Why the pages are fast

Speed is the first feature because a slow line page never shows its quote form. 90+ PageSpeed is guaranteed on every plan.

  • Static pages, served from the edge.

    Every page is hand-built to plain HTML and Cloudflare serves it from the location nearest the visitor. No database, no page builder, no plugin stack in the way.

  • Almost no JavaScript.

    The menu, the theme toggle and a reveal on scroll. Everything else is HTML and CSS, which is why a line page opens on a phone before the visitor decides to leave.

  • 90+ PageSpeed, in writing.

    Every page we build and host is guaranteed at that score on mobile and desktop. If one drops below it because of our work, we fix it at no charge.

  • Fonts and images sized for a phone first.

    Two font families, loaded once, with real fallbacks. Images cut to the width they display at. The site weighs what it needs to and no more.

How the site ranks for the lines and towns you write

Ranking comes from having a page that answers the search. That is what we build, page by page.

  1. 01

    A page for every line you write.

    Auto, home, renters, umbrella, BOP, general liability, workers comp, life, health, Medicare: each with its own title, its own answers and its own quote form.

  2. 02

    A page for every town you serve.

    Crossed with the lines that make sense there, so the search for a coverage in a place lands on a page about that coverage in that place.

  3. 03

    Schema on every page.

    The agency as an organization, each line as a service, each FAQ as a question and answer, each article with its author. Search engines get the structure, not just the words.

  4. 04

    Ranking guarantee: 3 to 5 months.

    If the site has not started ranking for local searches in your area within that window, we keep doing the search work at no extra charge until it does.

What every plan includes

The list below ships on Single Line, Multi-Line and Agency Book alike.

  • The whole site

    Home, about, every line page, every town page, carrier, claims and billing contacts, contact.

  • Quote request form per line

    Each asks only what the carrier needs to start a quote. Nothing that belongs on an application.

  • CRM or AMS integration

    EZLynx, HawkSoft, AMS360, Applied Epic, HubSpot, GoHighLevel or another, by API, Zapier or Make.

  • Domain

    Free, registered in the agency's name, or point the one you own. Always yours.

  • Cloudflare hosting

    SSL, backups, security headers, edge delivery. Nothing itemized.

  • Weekly updates

    5 revisions a month included, then $20 each, any size, within 2 to 5 working days.

  • Researched articles

    2 a week on Single Line and Multi-Line, 3 on Agency Book, 2,500 to 3,200 words.

  • Fully managed

    No logins, no plugin updates, no renewals. If it is on the website, it is our job.

What the weekly articles are

2 a week on the first two plans and 3 on Agency Book, each 2,500 to 3,200 words, researched and cited. Six kinds, rotated to fit your book.

  • Line explainers. What a BOP covers for a landscaper, what an umbrella policy sits on top of, when renters insurance matters. General information, never coverage advice.
  • Town and county guides. What drivers or homeowners in a particular town tend to ask about, written for the town page it links from.
  • Life event guides. A new driver in the house, a first home, a new business, a move. Each one ends with the right quote form.
  • Claims and billing how-tos. How to reach each carrier after a loss, what to have ready, how to read a renewal notice. Practical, and specific to the carriers you are appointed with.
  • Renewal season pieces. What changes at renewal, why premiums move, when to ask for a re-quote. Timed to when your book renews.
  • Comparison and FAQ articles. The questions prospects type into a search box, answered plainly, with FAQ schema so the answer can show up in search.

How revisions work

No hourly billing, no size limit, no ticket queue.

  • 5 revisions a month, included.

    A revision is one change request of any size. A new producer, a new line page, a rewritten about page: each counts as one.

  • $20 for each one after that.

    Flat. No hourly billing anywhere on the plan.

  • 2 to 5 working days.

    From the moment we have what we need from you to the change being live. Most are quicker; that is the outside.

  • Send it however suits you.

    An email, a text, a voice note, a photo of the new agency sign. We turn it into the change.

What weekly updates cover

The things an agency website is usually wrong about, kept right.

  • Producers and staff joins, leaves, new licenses, new photos.
  • Carrier appointments added, dropped, renamed, with claims and billing links kept current.
  • Lines and appetite a new line page when you start writing it, a note when you stop.
  • Hours, holidays and locations on every page and in the schema, not just the footer.
  • Quote form fields when a carrier changes what it needs to start a quote.
  • Seasonal notices open enrollment, AEP, hurricane season, wildfire season: whatever your book needs.

What changes when you switch

The current arrangement on the left, the plan on the right.

  • Before:A quote is a phone call during office hoursAfter:A quote request at any hour, in the AMS by the time the office opens
  • Before:A web developer on retainer, or nobodyAfter:5 revisions a month included, done in 2 to 5 working days
  • Before:A page builder site that scores in the yellow on a phoneAfter:90+ PageSpeed, guaranteed in writing
  • Before:Leads bought from an aggregator and shared with four other agenciesAfter:Quote requests from your own line pages, yours alone
  • Before:A "blog" with three posts from launch weekAfter:Researched articles every week, with cited sources
  • Before:Build fee up front, then hopeAfter:Build fee invoiced only after the site is live and approved

How the plan starts

Four steps. You pay for the build only after you have seen it live.

  1. Step 1 · Day 0

    Pay the first monthly invoice

    Pick a plan on the pricing page. The first month is the only thing you pay before the site exists.

  2. Step 2 · Within a working day

    Fill in the onboarding form, then one call

    Lines you write, carriers you are appointed with, towns you serve, producers, and which CRM or AMS the requests go into. Anything missing can follow later by email or as a portal ticket.

  3. Step 3 · Live in 7, 10 or 15 days, by plan

    We build it

    Pages, quote forms, integrations, articles queued. You review a live link and send changes as revisions.

  4. Step 4 · After approval

    Build fee after it is live

    Once the site is live and you have approved it, we invoice the $697 one-time build fee. Not before.

The three plans

Pick by how much of the agency you want handled. The build fee is the same on every plan and is invoiced only after the site is live and approved.

Single Line

The website, fully managed

$127 / month

plus $697 one-time build fee, invoiced after launch

Live in 7 days

Best for: An agency that writes one or two lines and wants quote requests from its own site instead of a lead vendor.

You get the whole site, a quote form per line, requests into your CRM or AMS, hosting, weekly updates and two researched articles a week. The producer replies from the system they already use, and nobody at the agency logs in to the website.

  • Every page, every line, every town
  • Quote request form per line of business
  • CRM or AMS integration
  • 5 revisions a month, then $20
  • 2 researched articles a week
  • Domain and Cloudflare hosting
Start with Single Line

Agency Book

Everything, plus the Content Engine

$647 / month

plus $697 one-time build fee, invoiced after launch

Live in 15 days

Best for: An agency that wants the website, the phones and the content all handled, with a book that keeps growing.

Everything in Multi-Line, plus the Content Engine: three researched articles a week, three social image posts a week, two reels a week, and the Google Business Profile managed. The agency shows up in search, in social and on the map without anyone on staff writing a word.

  • Everything in Multi-Line
  • 3 researched articles a week
  • 3 social image posts a week
  • 2 reels a week
  • Google Business Profile managed
  • Live in 15 days
Start with Agency Book

Adds the Content Engine on top of the AI Engine.

All prices in US dollars. 5 revisions a month included on every plan, then $20 each, completed within 2 to 5 working days. Cancel any month with 2 business days notice before your next invoice; all sales are final.

Every plan, line by line

21 rows. What every plan carries, then what the larger two add.

What is includedSingle Line$127/ monthMulti-Line$267/ month + usageAgency Book$647/ month
The site
A page for every line you write and every town you serve
Quote request form per line of business
Requests into your CRM or AMS by API, Zapier or Make
Carrier, claims and billing contact pages
Free domain while the plan is active, or point your own
Cloudflare hosting, SSL, backups, nothing itemized
90+ PageSpeed guarantee
Client portal for revisions, tickets and files
Launch, updates and articles
Live in7 days10 days15 days
One-time build fee, invoiced after launch$697$697$697
Revisions a month, then $20 each555
Revision turnaround2 to 5 working days2 to 5 working days2 to 5 working days
Researched articles a week, 2,500 to 3,200 words223
Billing terms
Cancellation notice2 business days before the next invoice2 business days before the next invoice2 business days before the next invoice
RefundsAll sales final, except a billing errorAll sales final, except a billing errorAll sales final, except a billing error
AI Engine
AI receptionist on the phone-
Site chat plus SMS, Messenger and Instagram AI-
Call-analysis PDF after every call-
A2P 10DLC registration filed-
Content Engine
Social image posts a week--3
Reels a week and Google Business Profile managed--2 reels, GBP managed

Not sure which plan? Book a demo and we show the site built for your lines and towns, then recommend the plan that fits. Plans $127 a month.

Book a demo

Pricing questions

19 answers on the offer, billing, onboarding, revisions, domains and articles. The full FAQ has the rest.

What exactly does GetInsuranceWebsite build for an insurance agency?

A fully managed website built to start quote requests: a page for every line of business you write, a page for every carrier you hold appointments with, a quote request form per line that asks only what a producer needs to open a quote, and the whole thing pushed into your AMS or CRM. We design it, write it, host it, update it every week and keep it fast. You pick one of three plans, Single Line, Multi-Line or Agency Book, and nobody at the agency ever logs in to fix anything.

How fast can the agency site go live?

Single Line launches in 7 days, Multi-Line in 10 days and Agency Book in 15 days, counted from the onboarding call. The clock depends on you giving us your lines of business, carrier appointments, license numbers by state and the questions each carrier needs to start a quote. Most agencies gather that in an afternoon. The site goes live on your domain the moment you approve it, and only then is the build fee invoiced.

How do quote requests reach my AMS or CRM?

Every quote request form posts straight into the system your producers already work in, by API, Zapier or Make. EZLynx, HawkSoft, AMS360, Applied Epic, GoHighLevel, HubSpot and plain email all work. Each submission arrives tagged with the line of business and the page it came from, so a commercial auto request lands with your commercial producer and a homeowners request lands with personal lines. Nothing sits in a web inbox waiting for someone to remember to check it.

Do you give insurance advice or quote coverage on the site?

No. GetInsuranceWebsite is a website design and management company. We are not an insurance agency, broker, carrier or licensed producer, and nothing we build quotes coverage, rates or eligibility. The site collects the information a producer needs and hands it to your licensed team. Every page carries the disclaimer wording you supply for your states, and any question about what a policy covers is routed to a person at the agency rather than answered by the website.

What is the difference between Single Line, Multi-Line and Agency Book?

Single Line is the website, fully managed, with quote forms for the lines you write. Multi-Line adds the AI Engine: an AI receptionist for the phone, chat on the site, SMS, Messenger and Instagram agents, and a call analysis PDF after every call. Agency Book adds the Content Engine on top: 3 researched articles a week instead of 2, 3 social image posts and 2 reels a week, and your Google Business Profile managed. Launch days step from 7 to 10 to 15.

What does it cost, and when do I pay?

You pay the monthly fee for your plan up front: $127 for Single Line, $267 plus AI usage for Multi-Line, or $647 for Agency Book. The $697 one-time build fee is invoiced only after the site is live and you have approved it. There is no deposit, no hourly billing and no hosting line item. If you cancel before the build starts, the build fee is never charged.

Can I cancel, and what do I keep?

Yes, by email, and the notice needs to reach us at least 2 business days before your next invoice date, during business hours of 9:00 to 17:00 Central, Monday to Friday, excluding US public holidays. A message sent outside those hours counts from the start of the next business day, so a note sent over the weekend does not give 2 business days of notice ahead of a Monday or Tuesday invoice, and the next invoice is charged. With proper notice, the site stays live and managed to the end of the paid month, and you keep your domain, every article we wrote for you and an export of your content, delivered within 14 days. All sales are final: the build fee, once paid, is not refunded, and neither is the current month. There is no contract term and no separate cancellation fee.

Are refunds available if I am not happy with the site?

All sales are final. We do not refund a monthly fee, the build fee or an extra revision for a change of mind or because the service stopped being used. The one exception is a duplicate or incorrect charge caused by an error in our own billing, which we correct in full when you report it within 30 days. That is also why the build fee is invoiced only after you have seen the live site and approved it, rather than up front.

How is AI usage billed on Multi-Line and Agency Book?

Monthly in arrears, at cost, on the same invoice as the plan. Usage is the phone minutes, messages and text volume the AI Engine actually handles, plus the A2P 10DLC carrier fee passed through once at registration. The plan fee of $267 or $647 is billed in advance as normal. You see usage broken out every month, and if you want a cap we set one so the agents stop before it is passed.

What happens right after I sign up?

You fill in the onboarding form at getinsurancewebsite.com/onboarding: your lines of business, carrier appointments, license numbers by state, producers, towns you serve and the CRM or AMS you use. It takes about 15 minutes. Anything you do not have to hand yet can follow later by email or as a ticket in your client portal, so a missing detail never holds up the build. Next comes one onboarding call to walk through your answers and fill any gaps, then we build.

What is the client portal, and when do I get one?

Every client gets a client portal account the day the site goes live. From it you request revisions, raise a support ticket for anything that needs attention, send us files, and message the team directly, so revisions are logged in one place rather than scattered across emails. You never need to log in to the website itself, since the site remains fully managed by us.

What counts as a revision, and what happens after five?

A revision is any change request you send, with no limit on how much goes into it. Adding a new carrier appointment, swapping a producer photo, updating a coverage page after a carrier changes its appetite, or rewriting the homeowners form all count as one each. 5 are included every month. After that each additional revision is a flat $20, never hourly. Every revision is completed within 2 to 5 working days.

What are the weekly updates, and do I have to send them?

Weekly updates are the small changes we make without being asked: a new carrier logo when you gain an appointment, a producer added to the team page, opening hours around a holiday, a renewal reminder banner in the weeks before a big block of policies renews. You can send us anything, but we also read your emails and ask on a short monthly check-in. They are separate from revisions and do not count against your 5 a month.

How quickly are changes made once I send them?

Within 2 to 5 working days of us having everything we need. A carrier logo swap or a license number correction usually goes out the same day. A new line of business page with its own quote form sits at the longer end because we write the copy and build the form fields around what that carrier asks for. You get an email when the change is live, with the link, so you can check it on your phone.

Do I get a domain, or can I use the one I already have?

Either. If you need a domain, it is free for as long as your plan is active: we register it through Cloudflare Registrar or Spaceship, in the agency's name, and you own it from day one. If you already have a domain, we point it at the new site instead and nothing about your email changes. On cancellation the domain stays yours and we hand over the registrar login. We never register a domain in our own name.

Will my email stop working when the domain moves?

No. We change only the web records for your domain and leave the mail records alone, so Microsoft 365, Google Workspace or whatever your agency uses keeps running. Before we touch anything we take a copy of the current DNS and check the mail records, and we make the switch at a quiet time. If anything looks off we roll back within minutes.

What kind of articles do you write for an insurance agency?

Answer-first articles on the questions your prospects search before they ask for a quote: what a homeowners deductible does at claim time, how commercial auto differs from a personal policy, what a certificate of insurance is, why a renewal went up. Each is 2,500 to 3,200 words, researched, and cites its sources. They explain general concepts and never tell a reader what to buy. You review the topics, and anything that drifts toward advice is rewritten or dropped.

How many articles a week, and who checks them?

Single Line and Multi-Line get 2 researched articles a week. Agency Book gets 3. We draft them, check every figure against a cited source, and send you a short summary before they publish. You or a producer can ask for changes or veto any article. Articles carry a general information disclaimer and are never attributed to a licensed producer at the agency unless that producer has written or approved the piece.

Can articles be tailored to my state and my carriers?

Yes. Articles are written around the states you are licensed in and the lines you write, so a Florida agency gets pieces on wind mitigation and a Texas agency gets pieces on hail claims. We name carriers only when you hold an appointment and only in ways their marketing rules allow. If a carrier changes its appetite or leaves your state, we update or remove the article that mentions it as part of the weekly update work.

See it built for your agency.

A live walk-through on your screen of the site you would get: your lines, your towns, your quote forms. Plans $127 a month, the $697 build fee invoiced only after launch, live in 7 days.